HOUGHTON, MI (December 18, 2017) – This week, Keweenaw Economic Development Alliance (KEDA) unveiled a new design of its website, which is a valuable tool for companies and business professionals seeking to relocate to the region. The website is a cornerstone of KEDA’s recently completed strategic plan, which supports the organization’s vision of “a diverse economic base that leverages and develops the unique strengths of each county and its people.” The website will contain information and resources designed to help grow business and attract talent throughout the Keweenaw. The website address is www.kedabiz.com.
Last year, KEDA launched a community-driven strategic plan that resulted in a new mission and vision. The plan provides a roadmap for fostering business growth, improving infrastructure, revitalizing communities, developing and attracting talent, and enhancing cultural and recreational opportunities. The website is a critical step in the rollout of KEDA’s strategic plan.
KEDA Executive Director, Jeff Ratcliffe notes, “We want to make it easy for site selectors and companies to access the information they need to make an informed decision about relocating here. From demographics and workforce statistics to transportation, training and educational opportunities, this is a robust site that will help position the Keweenaw as a competitive, vibrant relocation option.”
Karyn Olsson, CEO of Marketing Department Inc., which developed the website, explains, “The new website is only a small step toward a much larger strategic plan and vision. There is still much work to be done to brand, position and promote our community to attract business and talent.”
KEDA’s membership includes 350 business, municipal, educational and other community leaders throughout Baraga, Houghton, and Keweenaw Counties. KEDA is a private, 501c3 non-profit local economic development organization. It was created in 1969 following the closure of the area’s copper mines to diversify and expand the manufacturing, tourism, service and technology sectors in the Keweenaw region. KEDA provides direct assistance to local businesses, encourages local entrepreneurs to start new businesses, attracts businesses to the Keweenaw, assists local governments with planning and infrastructure, and supports efforts to attract and retain talent of all types throughout the region.